ENTREPRENEURSHIP COURSE LISTING

In as little as 16 months––or take longer if you
wish––you can earn your degree and be ready to
start your career in Entrepreneurship. U.S. Career
Institute prepares you to work for any business you
choose. Here is a preview of what you will learn:

Semester 1 (16 Credit Hours)

Success Strategies—Your first course introduces you to USCI and the world of distance learning. You’ll learn proven strategies for success as an independent learner. In addition, discover how to access the many facets of USCI and meet the faculty and staff.

Business Fundamentals—Explore the exciting world of business with this program overview. Discover the many careers—and lucrative income—that await you. From accounting executives to a top manager, you’ll learn about the many career opportunities available to college graduates.

Workplace Psychology—Discover the intricacies of social psychology. You’ll learn how personality traits, biology, health, stress, and psychological disorders affect human behavior in the workplace.

Applied Business Math—This course provides an overview of business math and basic statistics. It emphasizes workplace applications of math and statistics.

Introduction to Management—Discover the four principles of management: planning, organizing, controlling and leading. Learn how to plan for success on a company, department and personal level.

Marketing Principles—Learn to conduct customer and competitor analysis. Discover how to attract target markets for product, pricing, distribution and promotional decisions.

Semester 2 (19 Credit Hours)

Computer Applications—Learn the fundamentals of computers, including hardware and software concepts, as well as networking and Internet terminology. You’ll learn the basics of Microsoft® Word, PowerPoint and Excel.

Introduction to Accounting I—Your first accounting course walks you through the accounting cycle—from journalizing to closing the books. Learn the basics of bookkeeping and accounting theory.

Business Communications—Develop skills for effective written communication. You’ll learn to produce clear, effective, audience specific documents.

The Economics of Business—This course introduces you to microeconomic and macroeconomic theory. Learn how money and financial systems affect households, businesses and governments. Apply the economic ideas ofsupply and demand, elasticity, markets, interest and more to your life and the business world.

Human Resources Management—The Human Resources Management course builds off the workplace psychology you learned in Semester1. Learn how managers find, hire, train, and mange employees. Discover methods for motivating and leading employees.

Consumer Behavior—Investigate consumer behavior as you discover how products and marketing shape people’s identities. Apply your skills to real-world scenarios of consumer behavior, including psychological, social, economic and political foundations in consumer activities. 

Semester 3 (18 Credit Hours)

Entrepreneurship—This course provides insight into the aspects of starting, acquiring and operating a new business. You’ll learn about common problems that small businesses encounter and discover strategies to solve such problems.

Introduction to Accounting II—This course expands on the principles you learned in introduction to Accounting I. Take a closer look at the accounting techniques. Learn how to read and create financial statements.

Retail Management—Discover retail processes, strategies and management for success in today’s fast-paced market. Learn to manage retail operations, analyze location and markets, handle merchandising, promote products and review the overall retail
environment.

Principles of Advertising—Discover fundamental advertising and promotional principles. Study economic, social and cultural roles of advertising, as well as explore the global and national effects of advertising. Analyze advertising media, prepare advertising pieces and formulate advertising campaigns.

Small Business Management—Explore the life of a small business owner. Synthesize your business, accounting, marketing and human resources knowledge and apply your skill to real-world problems and opportunities. Create and refine a business plan.

Principles of Sales—Apply your marketing philosophy with communication concepts to effectively prepare and present a sales message. Discover the importance of the sales function to organizational success, and examine the social, ethical and legal issues in selling. Apply selling processes and techniques—from prospecting to follow-up and evaluation. 

Semester 4 (17 Credit Hours)

Career Development Strategies—Get your career moving! Improve your interview techniques and create a top-notch resume. This course will teach you everything you need to land a great job and kick-start your career.

Business Law and Ethics—Apply your marketing philosophy with communication concepts to effectively prepare and present a sales message. Discover the importance of the sales function to organizational success, and examine the social, ethical and legal issues in selling. Apply selling processes and techniques—from prospecting to follow-up and evaluation.

Marketing Strategy—Discover strategies to build and sustain a competitive advantage in the global market. Define an organization’s mission and goals, framing organizational opportunities and product, marketing and budgeting strategies. Learn brand management identification and evaluate marketing programs via case analyses.

Merchandise Planning and Control—Merchandise Planning and Control - Discover and analyze real-world merchandising, planning and decision-making principles. Learn tactics for adjusting to continually changing conditions in the retailing environment. Discover strategies to effectively plan stock, evaluate competitive markets and forecast needs and pricing.

E-Commerce—Discover the world of business on the World Wide Web. Explore different e-business models and strategies for engaging in transactions via Web sites.

Entrepreneurial Financing—This course introduces you to the variety of financing options available to entrepreneurs. Discover the pros and cons of each option and learn how to select the financing model that works best for you.